Recycling is an excellent way of saving energy and conserving the environment. Creetown’s “Reuse Matters” project existed to responsibly collect and divert waste from landfill, while promoting the concept of zero waste. The mission was to offer upcycled alternatives to traditional fashion and home goods as a way to reduce landfill waste.
Benefits of Upcycling
We aimed to educate people on the benefits of upcycling, so when given the choice, they would select an upcycled product over a new one. The Reuse Matters project aimed to reduce the amount of waste sent to landfill by encouraging residents to donate clothing and household textiles, which would have otherwise been thrown away or remain unused forever in wardrobes and drawers. Items that are no longer needed or wanted were given a new lease of life by being transformed into something that is either useful or creative. A pair of jeans turned into a shoulder bag or soft toys, old ties into a dress… the possibilities of upcycling are endless! When you upcycle an item, you aren’t breaking down the materials. You may be refashioning it, like cutting a t-shirt into strips of yarn or converting it into a designer bag, but it’s still made of the same materials as when you started. Also, the upcycled item is typically better or the same quality as the original.
Free Eco-Friendly Textile Collection Service
To encourage people to upcycle and reuse, Reuse Matters offered a free collection service (using our Wheels4Creetown community electric vehicle). The Reuse Matters project brought together a wide range of local individuals and groups with the common aim of promoting and supporting the reuse and upcycling of clothing and textiles.
Community Events and Tuition
Awareness raising events including open days, clothes swap events, talks and sewing workshops for people of all ages and abilities were held in Creetown and across the Mid Galloway project area, teaching about the benefits of upcycling and the sort of things that can be upcycled into something new and useful.
Reuse Matters encouraged people to view this community initiative as their “reuse community project”, which helped both the community and the environment. We wanted to educate people to create and maintain a “think before you throw” ideology and believe this was successful.